The Operator offers both internet services and mobile telephony to its customers.

As with all operators with international roaming agreements, calls to and from other countries is an issue. Subscribers demand transparent pricing structures, which the Operator finds it difficult to live up to. Maintaining an updated and accurate price list for subscribers is a demanding task.

Subscribers also have a false preconception that it is the Operator who is making money on the high per-minute roaming charges. So, how can the Operator help its subscribers to lower international rates, and at the same time increase its margins? The solution is to supplement existing products with mobile VoIP from Challenger Mobile.

For the Operator, the partnership with Challenger Mobile can reduce the per-minute tariffs while maintaining or increasing margins. The Operator can then seriously compete with other actors that offer cheaper alternatives for international calls.

Furthermore, it can create new revenue in its domestic market from already sold data traffic. The Operator and its customers are both winners when it comes to integrating and using Challenger Mobile’s solution.

Case
One reality based calculation actually result in a customer making five hours’ worth of international calls with the operator branded CMVoIP service, during a business trip, saving up to USD 410.
At the same time, the Operator makes a profit of USD 345 from the calls made during the customer’s trip, compared to USD 70 with existing roaming agreements.

Summary of benefits

  • Let customers bypass international roaming charges – raise margins while tariffs are lowered
  • Compete with fixed IP telephony thanks to a more attractive mobile phone based offering
  • Create new revenues from data traffic in your 3G network
  • Complimentary service that poses no threat to the core business
  • Higher margin on international calls

Go to the
• The Travel Agent
• The Retail Chain
• The International Company